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Now, enterprises across Europe—as well as customers in Ukraine, Moldova and Kazakhstan, and soon also in Azerbaijan, Georgia and Poland—can trade in Acer, Asus, Dell, HP and Lenovo laptops. MSI, Gigabyte, Razer, Samsung, Microsoft, Honor and Huawei will also be accepted soon. How it works You can now trade in your laptop at any store…

By Andrii Kosar, CEO of Breezy How does Amazon scale Trade-In without its own retail network? What do India, Africa, and Central & Eastern Europe have in common? And how did it come to pass that one in every seven phones sold in 2024 was used? These are just some of the questions discussed at…

Breezy, a leading Trade-In provider in countries of operation, has integrated Apple’s automatic diagnostic tool for MacBooks into its Trade-In system. This follows Breezy’s successful rollout of Apple’s iPhone diagnostic tool last year — making it the first company in Europe to bring this innovation to market. This step reflects Breezy’s consistent focus on bringing…

Omnichannel Trade-In from Breezy is now available in Ukraine, allowing customers to instantly benefit from their old devices when buying new ones — whether in-store, online, or via mobile apps. The country’s largest electronics retailers, COMFY and Foxtrot, were the early adopters of the expanded service. In a conversation with Forbes, they shared how the…

There are two kinds of gamers in the world. Those who stick with their console ‘til death do them part. And those who upgrade as soon as a new model hits the shelves. Good news for both – Breezy now accepts game consoles for Trade-in! Here’s what that means: Starting now, you can trade in…

At Retech Days Europe 2025, one topic stood out among industry insiders: the slow but promising evolution of the European smartphone trade-in market. While the sector lags behind global benchmarks, new data and expert insights suggest a path forward for boosting adoption and trust. Europe trails behind, but the gap can be closed Compared to…

The refurbished tech industry gathered in Berlin for Retech Days Europe 2025, the leading event for leaders, innovators, and disruptors in the circular electronics economy. As a proud participant, Breezy joined key voices from across the continent to exchange insights and tackle the challenges shaping the future of secondary electronics. Here are the key takeaways….

as part of its business expansion strategy “Opening new Breezy stores in Astana is part of our omnichannel sales development strategy, aimed at making modern technology more affordable to as many customers as possible. We continue to grow by entering new countries and expanding in regions with a strong presence. Many more openings are planned…

This follows the company’s Industry 5.0 development practices after the launch of a robotic line in Poland. Breezy has become a member of the European Commission-driven Industry 5.0 Community of Practice (CoP 5.0). This milestone follows the company’s recent launch of an AI-powered Industry 5.0 robotic line in Poland dedicated to grading and upgrading pre-owned devices. CoP…

Breezy, a subsidiary of the ASBIS Group specializing in the refurbishment and remarketing of second-life IT products, has unveiled a cutting-edge facility in Raszyn (just outside Warsaw), Poland. This state-of-the-art plant uses advanced artificial intelligence (AI) and robotic solutions to efficiently grade and upgrade pre-owned smartphones. The innovative production line is capable of grading up…

Breezy has partnered with Beeline, an operator with Kazakhstan’s most extensive customer base and part of the VEON Group, to launch a Trade-in program that allows customers to turn their used devices into credit on new ones.   "More and more companies in Kazakhstan are choosing Breezy’s sustainable Trade-in solution for its seamless implementation, strong…

We translated the article into English for you.   Retailers in Kazakhstan are very familiar with the trade-in service, which lets customers exchange old devices for new ones. Widely available in all major chains, it helps make gadgets more affordable for buyers. Previously, trading in an old gadget for a new one was only possible…