Blog posts

How business can enhance its customer experience with online Trade-in
We translated the article into English for you. Retailers in Kazakhstan are very familiar with the trade-in service, which lets customers exchange old devices for new ones. Widely available in all major chains, it helps make gadgets more affordable for buyers. Previously, trading in an old gadget for a new one was only possible…

Forbes has recognized Breezy as a niche champion of e-commerce
According to the feature, niche champions like Breezy stand out as horizontal e-commerce players, dominating their markets with a substantial lead over competitors. Their specialized focus enables precise targeting of audiences, bespoke offerings, and establishing highly efficient business processes. Forbes identified four Ukrainian niche e-commerce leaders, with Breezy proudly among them. You can find…

Interview with Andrii Kosar
Andrii Kosar, CEO and Co-founder of Breezy, shared his insights on the best way to adapt a business strategy to a significant shift towards digital and e-commerce solutions that the retail industry faces in an interview with Kieran Powell for Authority Magazine on Medium. Read an interview on Medium or below on the page. …

Meet our new partner on Moldova – Moldcell
Modern gadgets have become more affordable for customers in Moldova. The partnership between Breezy and Moldcell enabled customers to exchange their old gadgets for new ones through the Trade-In program, available in 60 stores of the leading telecom operator of Moldova. Andrii Kosar, General Manager of Breezy, commented:“The expansion of sustainable solutions in electronics…

Trade-In: thousands of Kazakhstani have done it
After the new iPhone 14 presentation, thousands of customers wondered what to do with an old gadget. Give to relatives or sell on the Internet? And how to benefit from this? How to mitigate risks, get a fair price and spend a minimum of time? Many questions, but only one answer – Trade-In. What is…

How do retailers use Trade-In to boost sales while the market shrinks
Why sustainable programs like Trade-In keep gaining popularity amongst retailers? Because Trade-In is a powerful leverage in retailers’ competition for a customer against declining sales of the main product. So, yep, money is the key. Recently three at once Ukrainian specialized portals for retailers published an analytical Breezy article on how electronics retail chains use…