Blog posts
Breezy and Digital Generation launch first AI-powered online B2B Trade-in in South Africa
International trade-in provider Breezy has partnered with Digital Generation (DG), an authorized Apple B2B Partner and one of South Africa’s most influential ICT providers, to launch the country’s first fully door-to-door AI-powered online B2B trade-in service. Now, not only individuals but also businesses can easily exchange their old devices for value when purchasing new Apple…
IFA 2025: 5 trends defining the future — and 1 that changes the rules
Berlin once again became the capital of consumer tech. IFA 2025 has gathered 1,900 exhibitors and 220,000 visitors from 140 countries: from industry professionals to influencers and tech enthusiasts. This is the materialized Zeitgeist, the spirit of our time, embodied in technology. Here, trends are set that will define the industry in the coming years…..
Breezy delivered an end-to-end solution for Orange Poland that combines in-store and online trade-in with responsible recycling
Now, customers of the leading telecom operator in the country can benefit from the new tech purchase with an instant discount and a quick, AI-based assessment of the device from a photo, both in Orange stores and online. How it works Log in to an Orange account Orange customers can initiate the process via their…
Breezy wins “Marketing Campaign of the Year” at the Circular Tech Awards
We are proud to share that Breezy has been awarded “Marketing Campaign of the Year” at the inaugural Circular Tech Awards in Berlin. In addition, Breezy was also shortlisted in two other categories — “Innovation of the Year” and “Repair Service of the Year.” “I am grateful to the judges, the event organizers, and the…
Trade-in by Breezy is now available across 89 stores of Incredible Connection in South Africa
Customers of Africa’s largest consumer electronics and IT retailer can now exchange their old devices for instant value, making it easier and more affordable to upgrade to new technology. At launch, eligible devices include smartphones (iOS and Android) and iPads, with MacBooks to follow soon. The trade-in value can be immediately applied toward the purchase…
HONOR expands its participation in the Breezy Trade-in program
Customers in Kazakhstan can now enjoy additional benefits when trading in old devices for new HONOR MagicBook X series laptops. Under the special offer, buyers who trade in a laptop for an HONOR MagicBook X Series model at the brand’s official retail partners in Kazakhstan can receive an extra bonus of up to 20,000 tenge….
Breezy expands trade-in program to 10,000 Windows laptop models
Now, enterprises across Europe—as well as customers in Ukraine, Moldova and Kazakhstan, and soon also in Azerbaijan, Georgia and Poland—can trade in Acer, Asus, Dell, HP and Lenovo laptops. MSI, Gigabyte, Razer, Samsung, Microsoft, Honor and Huawei will also be accepted soon. How it works You can now trade in your laptop at any store…
MobileDisrupt 2025: The market has matured. What’s next?
By Andrii Kosar, CEO of Breezy How does Amazon scale Trade-In without its own retail network? What do India, Africa, and Central & Eastern Europe have in common? And how did it come to pass that one in every seven phones sold in 2024 was used? These are just some of the questions discussed at…
Breezy is the first in Europe to implement Apple’s automatic diagnostic tool for MacBooks
Компания Breezy, ведущий провайдер Trade-In в странах своего присутствия, интегрировала инструмент автоматической диагностики Apple для MacBook в свою систему Trade-In. Это стало продолжением успешного внедрения Breezy инструмента диагностики iPhone от Apple в прошлом году, что сделало её первой компанией в Европе, которая вывела эту инновацию на рынок. Это отражает стремление Breezy предоставлять самые передовые и…
Sustainable Combo by Breezy and Fairown hits the market with an AI-powered double Trade-in
An enhanced all-in-one Fairown solution, combining spot and forward Trade-in with embedded financing, is now available to businesses in Poland, Germany, and Scandinavia. Breezy’s double Trade-in has become an integral part of Fairown’s comprehensive tool, already used by retailers across Poland, Germany, Lithuania, Latvia, Estonia, Finland, Sweden, Norway, and Denmark to power equipment remarketing. The…
Breezy, in collaboration with ASBIS and Nedbank, launches South Africa’s first full online Trade-In
This innovative service makes upgrading smartphones more affordable and rewarding for nearly 3 million Nedbank Avo SuperShop customers. Avo, the popular digital platform by Nedbank, has introduced a groundbreaking feature: Avo Trade-In — a seamless, rewarding way for users to upgrade their devices without needing a physical evaluation. Users can now trade in their used…
Forbes: How Trade-in supports retailers
Omnichannel Trade-In from Breezy is now available in Ukraine, allowing customers to instantly benefit from their old devices when buying new ones — whether in-store, online, or via mobile apps. The country’s largest electronics retailers, COMFY and Foxtrot, were the early adopters of the expanded service. In a conversation with Forbes, they shared how the…
Breezy launches new Trade-In category: Game consoles
There are two kinds of gamers in the world. Those who stick with their console ‘til death do them part. And those who upgrade as soon as a new model hits the shelves. Good news for both – Breezy now accepts game consoles for Trade-in! Here’s what that means: Starting now, you can trade in…
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