Blog posts

Question of the Year: AI or Human?
At Breezy, we believe that combining AI and humans is the winning formula. A prime example is our AI+Human trade-in evaluation by photo, recently implemented for our partners. Now, salespeople can estimate the condition and trade-in price with even more ease and accuracy. Simply upload a few photos, and within up to 3 minutes,…

Breezy implemented Apple Trade-In diagnostics
Breezy, the No. 1 Trade-in provider in Ukraine, Georgia, and Kazakhstan, was among the first globally to be awarded the right to implement Apple's unique automatic diagnostic tool. This allows Breezy partners, including over 40 of the largest tech retailers and mobile operators, to offer the same trade-in evaluation experience as Apple Stores. Apple…

Not By Gadgets Alone
Electronics retailers are already accustomed to benefiting from trade-ins. This increases (cross)sales and average checks, attracts attention to the core product, especially during a new model release, and improves customerexperience and loyalty. This time, Breezy, in collaboration with partners Foxtrot and De'Longhi, embarked on a unique experiment that elevated the concept of Trade-In. Instead…

Breezy introduces a mobile app for Trade-In
The application is designed for salespeople of electronics retailers' and mobile operators' stores within the Breezy partner network. It assists sellers in estimating the precise Trade-In value of customers’ phones directly on the sales floor, without needing a computer, in mere minutes. The app is free and does not need additional settings. Its interface…

Forbes has recognized Breezy as a niche champion of e-commerce
According to the feature, niche champions like Breezy stand out as horizontal e-commerce players, dominating their markets with a substantial lead over competitors. Their specialized focus enables precise targeting of audiences, bespoke offerings, and establishing highly efficient business processes. Forbes identified four Ukrainian niche e-commerce leaders, with Breezy proudly among them. You can find…

Interview with Andrii Kosar
Andrii Kosar, CEO and Co-founder of Breezy, shared his insights on the best way to adapt a business strategy to a significant shift towards digital and e-commerce solutions that the retail industry faces in an interview with Kieran Powell for Authority Magazine on Medium. Read an interview on Medium or below on the page. …

Breezy Expands Retail Network
In December, we proudly unveiled another store in the heart of Ukraine's capital at the Metrograd underground shopping center on Bessarabskaya Square. This addition means more Ukrainians can access modern tech at affordable prices, perfect for the holiday season dedicated to gifting. Our new store boasts various popular models, including used and refurbished Apple…

New Collaborations, Fresh Opportunities Unveiled
Breezy, an international provider of sustainable solutions for electronics, proudly announces its new partnership with Cashify, India’s first and largest end-to-end smartphone solution provider. This collaboration will delve into the realms of trade-in services, robotics, and AI. The partnership aims to change the lifecycle of every gadget by redefining what customers choose to do…

Happy Birthday to us!
Today marks three years since the inception of our thrilling journey. It feels like just yesterday when we inaugurated the Breezy company. Three incredible years that taught us a lot, made us realize a lot, and achieved a lot! Just glance at some of our achievements: 50 thousand loyal customers 370,000 monthly traffic to our…

The first Breezy iSland appeared in Ukraine
What can we do to nudge customers towards sustainable choices regarding their electronic purchases? Ensure convenience, enjoyment, and benefit. That's precisely what Breezy iSlands are designed for. The first island was inaugurated in Almaty, Kazakhstan, on October 14th this year. Merely three weeks later, the radiant Breezy iSland extended its warm welcome to customers in…

How Trade-in helps children from orphanages
Breezy’s sustainable electronics solutions make modern technology more accessible. Trade-In has already helped thousands of users make their dreams of new equipment come true. This is especially important for those who could not otherwise afford it. Taking it a step further, Breezy has integrated Trade-In into a charitable endeavor, granting talented children from orphanages access…

One out of every three iPhone 15s was bought in-store via Trade-In
After unveiling the new iPhone 15, Apple enthusiasts eagerly anticipated its release. Breezy, too, was gearing up for this momentous occasion, as the launch of a new model invariably leads to a surge in Trade-In activity. To streamline the process of exchanging old devices for new ones during the initial sales frenzy, Breezy experts were…

Foxtrot joins Breezy as a new Trade-In partner in Ukraine
We're thrilled to introduce our latest partner, Foxtrot, Ukraine's premier omnichannel retailer for electronics and household appliances. As of the end of September, Foxtrot has joined our extensive network of Trade-In partnerships, spanning across 35 networks in Ukraine, Georgia, Kazakhstan, Poland, and several other countries. The collaboration between Breezy and Foxtrot champions eco-friendly solutions…