Blog posts
Breezy launches Kazakhstan’s fastest, most accurate online Trade-in
Previously, trading in an old gadget for a new one was only possible in-store. Now, customers can access this benefit online, making modern technology more affordable and accessible. The discount is applied instantly without furtherrecalculation or mailing the device. "This seamless, flexible solution for e-commerce is designed to make sustainable practices, like electronics trade-in…
The share of new iPhones purchased through Trade-In increased by 60%
Breezy partners understand that Trade-In is a powerful tool for boosting new device sales. By trading in old devices, customers can cover a significant cost of their purchases, which encourages them to upgrade more frequently, opt for higher-end models, and invest in high-margin items like accessories and additional services. The best results from Trade-In…
Adapting to a Tight Market:
Today, the retail environment is more competitive than ever, and the markets only seem fiercer as time passes. For businesses, this means leveraging any and all effective strategies to find and keep customers. One such method that's gaining much traction nowadays is trade-in programs. Amidst today's tightening market conditions, such schemes have proven valuable…
How Trade-In Programs Build Loyalty
Why do sustainable programs like Trade-In keep gaining popularity amongst retailers and mobile network operators? Because Trade-in is a powerful leverage in the competition for profitability and customer loyalty. Smartphone Trade-Ins: A Winning Strategy for Mobile Operators and Retailers Mobile network operators and retailers increasingly recognize the value of smartphone trade-in programs. These initiatives offer consumers…
How a business can upgrade its equipment quickly and profitably
Bayer, Coca-Cola, EVO, and SQUAD share how Breezy helped them effortlessly and safely sell out their old equipment. They also explain how to use old devices as pay for new ones, purchase twice as much equipment as the budget initially allowed, and even sell used gadgets to employees, sometimes within a tender procedure. Laptops,…
Meet Breezy Trade-In Support Team
"Could you please convey my many thanks to your support expert for assisting me being so friendly and patiently during the entire trade-in process? It was my first trade-in, and thanks to him, I did it smoothly," shared one of our partner's salespeople. Of course, we could. And we've done. Moreover, we couldn't…
Question of the Year: AI or Human?
At Breezy, we believe that combining AI and humans is the winning formula. A prime example is our AI+Human trade-in evaluation by photo, recently implemented for our partners. Now, salespeople can estimate the condition and trade-in price with even more ease and accuracy. Simply upload a few photos, and within up to 3 minutes,…
Breezy implemented Apple Trade-In diagnostics
Breezy, the No. 1 Trade-in provider in Ukraine, Georgia, and Kazakhstan, was among the first globally to be awarded the right to implement Apple's unique automatic diagnostic tool. This allows Breezy partners, including over 40 of the largest tech retailers and mobile operators, to offer the same trade-in evaluation experience as Apple Stores. Apple…
Breezy Announces New Partnership with HONOR
Trade-In leader Breezy is excited to expand its affiliate program by announcing a new partnership with the HONOR brand. This collaboration will offer users in Kazakhstan more beneficial Trade-In conditions for their old gadgets. Customers can trade in any phone that meets the program's requirements. While gadgets may show noticeable signs of use, the…
Not By Gadgets Alone
Electronics retailers are already accustomed to benefiting from trade-ins. This increases (cross)sales and average checks, attracts attention to the core product, especially during a new model release, and improves customerexperience and loyalty. This time, Breezy, in collaboration with partners Foxtrot and De'Longhi, embarked on a unique experiment that elevated the concept of Trade-In. Instead…
Breezy introduces a mobile app for Trade-In
The application is designed for salespeople of electronics retailers' and mobile operators' stores within the Breezy partner network. It assists sellers in estimating the precise Trade-In value of customers’ phones directly on the sales floor, without needing a computer, in mere minutes. The app is free and does not need additional settings. Its interface…
The Breezy iSland network keeps expanding
The new Breezy iSland in Maxima Mall is the company’s fourth brand store in Kazakhstan. Expanding the network of brick-and-mortar stores is part of Breezy's strategic plan for retail development. At the beginning of 2024, Forbes recognized the company as a niche champion in e-commerce, caused by developing a brick-and-mortar retail chain of various…
Forbes has recognized Breezy as a niche champion of e-commerce
According to the feature, niche champions like Breezy stand out as horizontal e-commerce players, dominating their markets with a substantial lead over competitors. Their specialized focus enables precise targeting of audiences, bespoke offerings, and establishing highly efficient business processes. Forbes identified four Ukrainian niche e-commerce leaders, with Breezy proudly among them. You can find…
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