Where devices
are given a new life

Founded in 2020, Breezy is a part of ASBIS Group, a leading IT company specializing in value-added distribution and development of IT, IoT, and Robotic products, solutions, and services to the markets of Europe, the Middle East, and Africa.

9

Countries
of operations

50+

Trade-in partners authorized Apple, Samsung, Xiaomi resellers

5000+

Stores within our partners’ 

network

200+

Employees committed 

to a circular economy

We encompass all you need for success.

IT

Our full-stack team of developers ensures the best-in-market trade-in expertise. More innovations, less time-to-market

Production

Our automated certified production ensures top-notch standards of 2nd life tech. High quality.

Omni-channel

Best-in-class e-comms and retail team sky-rockets marketing of refurbished devices Making device reuse the new norm.

Developed by leaders for leaders in:

Retailers

Authorized resellers of branded electronics

Mobile operators

National and global telecom providers

E-commerce

Leading online electronics stores

Marketplaces

Platforms for P2P and B2C sales

Enterprises

From all size and industry

B2B reseller

Distributors and integrators

We strive to reduce the environmental impact of the tech industry. Starting with trade-ins at retailers, we carefully manage the life cycle of used devices by restoring them and reintroducing them as refurbished products. This process extends the lifespan of the equipment and helps reduce soil and water pollution caused by harmful substances in e-waste.

Co-Founder and CEO of Breezy

What we believe in is who we become

01
Leadership
We are united in our aspiration to be the leaders and in our thirst for victories.
01
Leadership
We are united in our aspiration to be the leaders and in our thirst for victories.
“At Breezy, we collaborate with market leaders—the top tier in the world of brands—like Apple, Samsung, and many others. It’s both exciting and truly rewarding.”
Anastasiia Tkachenko
Anastasiia Tkachenko
Key account manager, Kazakhstan
02
Synergy
‘It is much cooler to create together than by oneself. Breezy means to be a part of the whole and to be responsible for collective result.’
02
Synergy
‘It is much cooler to create together than by oneself. Breezy means to be a part of the whole and to be responsible for collective result.’
“At work meetings, everyone is treated equally and can bring their ideas to the table. This approach makes you feel that your work matters and that you can impact the outcome.”
Ian Mazuro
Ian Mazuro
Trade-in product manager
03
Focus on customers
‘Everything we create, all our actions and decisions derive from needs, purposes, expectations and comfort of clients. 

This is our base.’
03
Focus on customers
‘Everything we create, all our actions and decisions derive from needs, purposes, expectations and comfort of clients. 

This is our base.’
“What I appreciate about Breezy is that colleagues genuinely try to solve the issue and get involved. We treat each other as internal clients, and support is a part of the job.”
Mykhailo Myronov
Mykhailo Myronov
GM of Breezy Moldova
04
Professionalism
We say “Be progressive – be professional”. This is our own philosophy of success.
04
Professionalism
We say “Be progressive – be professional”. This is our own philosophy of success.
“I’ve learned so much from my colleagues at Breezy through hands-on experience. This kind of coaching is the best way to grow professionally.”
Olga Turban
Olga Turban
Finance Manager
05
Responsibility
This is a multidimensional concept for us, because each member of the Breezy team takes responsibility – for themselves, for the company and for the environment.
05
Responsibility
This is a multidimensional concept for us, because each member of the Breezy team takes responsibility – for themselves, for the company and for the environment.
“Responsibility means knowing everyone is fully committed when something needs to be done quickly, especially for the client. Why? Because it matters. Because we want to deliver the best. Because that’s who we are – all of us.”
Andriy Svystilnyk
Andriy Svystilnyk
Sales team leader

Our offices
and representation

flag Moldova
flag Ukraine
flag Georgia
flag Cyprus
flag UAE
flag Azerbaijan
flag South Africa
flag USA
flag Kazakhstan
Do you have any questions
or suggestions? Write to us

We are the people who make up Breezy

Join our team

Central Team

Photo-Andrii Kosar
Andrii Kosar
CEO
Photo-Ruslan Tomaschuk
Ruslan Tomaschuk
Omnichannel Leader
Photo-Vitaliy Somov
Vitaliy Somov
Commercial Leader
Photo-Boris Valuyskiy
Boris Valuyskiy
Operations Leader
Photo-Alla Tkachuk
Alla Tkachuk
HR Manager
Photo-Olga Turban
Olga Turban
Finance Manager

Country Leaders

Photo-Ramil 
Mukhtarov
Ramil 
Mukhtarov
flag Azerbaijan
Photo-Davit 
Akubardia
Davit 
Akubardia
flag Georgia
Photo-Alexander Pogrebniak
Alexander Pogrebniak
flag Kazakhstan
Photo-Mykhailo 
Myronov
Mykhailo 
Myronov
flag Moldova
Photo-Emil 
Oklinski
Emil 
Oklinski
flag Poland
Photo-Dmytro Voronianskyi
Dmytro Voronianskyi
flag Ukraine

The leading companies choose Breezy

All partners
  • All partners
  • Azerbaijan
  • Cyprus
  • Georgia
  • Kazakhstan
  • Moldova
  • Poland
  • South Africa
  • Ukraine
logo-Coca-cola
logo-Bayer
logo-Samsung (Protoria)
logo-iSpace
logo-DeLonghi
logo-Orange
logo-Vodafone
logo-TechnoDom
logo-Wolt
logo-Sulpak
logo-Comfy
logo-Mechta
logo-Alta
logo-Rozetka
logo-Kcell
logo-Allo
logo-Beeline
logo-Digital Planet
logo-Foxtrot
logo-Evo Group
logo-Squad
logo-Freedom Mobile
logo-Nedbank
logo-Moldcell
logo-Elit Electronics
logo-EURO
logo-Irshad
logo-Kontakt home
logo-Maximum
logo-Epicentr
logo-ttt.ua
logo-Mi Store
logo-MiMarkt
logo-itechnics
logo-Silknet
logo-Tele2
logo-icity
logo-КТС
logo-Kibernetiki
logo-Evrika
logo-Alser
logo-Prestigio Plaza
logo-MEGATECHNIKA
logo-iStore
logo-Nimpha
logo-Zoomer

We develop every solution with our clients in mind

See more reviews

    Breezy demonstrated true customer focus and flexibility in providing non-standard solutions. We were delighted with how Breezy organized the entire process – it was convenient and simple for us. I’ve since recommended Breezy to my colleagues in other countries as a trusted partner for equipment buyback

    Gave old equipment a second life while boosting employee loyalty
    Irina Prisacari Administrative Manager Bayer Moldova
    • EOM

    Our partnership with Breezy marks an important phase in our development in Kazakhstan, offering local consumers a fantastic opportunity to engage with HONOR’s technology. This offer is a perfect match both to new customers considering their first HONOR smartphone and to existing users looking to upgrade to the latest model

    Higher customer satisfaction
    Jonibek Wei Regional Director of HONOR
    • Mobile Operator

    Developed by Breezy’s team, the online trade-in solution is easily integrated with our e-commerce platform. It allows us to offer customers the best deals based on Trade-in value while demonstrating care for the environment and customers

    first in Kazakhstan trade-in online with instant discount
    #1 first in Kazakhstan trade-in online with instant discount Case study
    Victoriya Novichkova CEO of Freedom Mobile
    • distributor

    The buyback service provided by our long-term partner Breezy is a handy and effective tool for increasing sales for distributors and integrators. This service also assists official distributors in competing with ‘gray market’ goods while maintaining competitive pricing

    an effective tool in competing with ‘gray market’
    Constantin Diurici General Manager at ASBC Moldova
    • FMCG Distributor

    The buyback by Breezy is a great example of effective business practices. It’s a triple win for the company: you can write off old equipment from the balance sheet without any hassle, purchase new devices more profitably, and follow sustainable development principles

    equipment purchase for its Moldova team using used devices
    х2 equipment purchase for its Moldova team using used devices Case study
    Eugen Ursu Senior Buyer at Coca-Cola HBC Moldova
    • Retailer

    Partnership with Breezy allowed us to offer our customers the highest possible quality Trade-in experience in Georgia. Through their innovative solutions, we seamlessly integrated their services in B2C, E-Com, and B2B parts of our business, saving time for retail customers and helping business partners transform their IT fleets conveniently.

    Read full review
    Anzori Lomidze General Manager iSpace Georgia
    • Retailer

    Thanks to introducing the Trade-In by Breezy to our stores we solved two client’s problems at once: how to sell their old gadget and when to do it.

    Increase the customer satisfaction
    Irina Chelpanova Head of Digital Services Business at Comfy
    • Retailer

    Trade-in online by Breezy is a convenient and fast way to upgrade a gadget. The service allows customers to easily get the value of their used device and complete the transaction without leaving home

    Trade-in attach rate growth
    +30% Trade-in attach rate growth Case study
    Dmitry Provkin CEO at Sulpak
    • Retailer

    At Technodom, we prioritize customer convenience. Therefore, it was important that the Trade-in service looks as natural as possible in our online store and works seamlessly. Our IT team conducted numerous tests with Breezy’s developers to achieve the perfect process for the customer. We are satisfied with how the service works and expect our customers to appreciate it and use it frequently

    Trade-in attach rate growth within the first month of implementation
    +30% Trade-in attach rate growth within the first month of implementation Case study
    Renat Ismailov CEO of Technodom
    • Retailer

    We were satisfied with Breezy’s response to our comments, how quickly and with what readiness they made changes to the process. Trade-in is an experience that we are constantly expanding with our top partner. With such synergy, creating innovative projects for clients is much easier and more enjoyable

    Attachment Rate, when every sixth promotional item was sold in exchange for a used gadget
    15% Attachment Rate, when every sixth promotional item was sold in exchange for a used gadget Case study
    Ruslan Doroshenko Head of Additional Services Development and Management Department
    See more reviews
    Media write about us
    How businesses can enhance customer experience: Insights from Freedom, Technodom, and Sulpak on a new online service

    27.11.2024

    Category:Media

    Read article
    Forbes Ukraine unveiled a rating of e-commerce leaders. A special place in the magazine was given to niche champions. Breezy is one of them.

    07.04.2024

    Category:Media

    Read article
    How to exchange an old gadget for a brand new iPhone 14? Our editorial team decided to take a closer look at trade-in

    14.03.2023

    Category:Media

    Read article
    Breezy, a subsidiary of the ASBIS Group specialising in the refurbishment and remarketing of second-life IT products, has unveiled a cutting-edge facility in Raszyn, Poland.

    06.02.2025

    Category:Media

    Read article
    Andrii Kosar, CEO of Breezy, on 5 things you need to be a highly effective C-Level Leader of a retail tech company in an interview with Kieran Powell

    23.01.2024

    Category:Media

    Read article
    Breezy sees 60% boost in sales Apple iPhone 16 using trade-in as an incentive

    08.11.2024

    Category:Media

    Read article
    Breezy launches AI-powered robotic line in Poland for grading and upgrading pre-owned smartphones

    04.02.2025

    Category:Media

    Read article
    Breezy Launches Ai-Powered Robotic Line in Poland for Grading and Upgrading Pre-Owned Smartphones

    04.02.2025

    Category:Media

    Read article
    MiMarkt, an authorized Xiaomi reseller, is launching a used smartphone trade-in program in all of its stores. The program is the result of MiMarkt’s partnership with Breezy.

    15.06.2023

    Category:Media

    Read article
    Breezy, a subsidiary of Asbis Enterprises specializing in smartphone refurbishment, has signed a cooperation agreement with the RTV Euro AGD chain

    16.09.2024

    Category:Media

    Read article
    Breezy from the Asbis Group launches a robotic production line in Poland

    04.02.2025

    Category:Media

    Read article
    You visit a Xiaomi store, trade in your old smartphone, and receive a discount on a new one. Breezy is the official partner of the program.

    15.06.2023

    Category:Media

    Read article
    Was it possible? Lifehack for those who want a new iPhone

    12.07.2022

    Category:Media

    Read article
    Foxy Trade-in: cover 99% of new gadget cost. In partnership with the international Trade-in provider Breezy.

    02.10.2023

    Category:Media

    Read article
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