{"id":27162,"date":"2025-11-21T13:09:15","date_gmt":"2025-11-21T13:09:15","guid":{"rendered":"https:\/\/breezy.band\/?p=27162"},"modified":"2025-11-21T13:28:47","modified_gmt":"2025-11-21T13:28:47","slug":"forbes-ukraine-o-tym-co-napedza-wtorny-rynek-technologiczny-na-ukrainie","status":"publish","type":"post","link":"https:\/\/breezy.band\/pl-pl\/forbes-ukraine-o-tym-co-napedza-wtorny-rynek-technologiczny-na-ukrainie\/","title":{"rendered":"Forbes Ukraine o tym, co nap\u0119dza wt\u00f3rny rynek technologiczny na Ukrainie"},"content":{"rendered":"\n<p>Yuliya Belinska, redaktorka Forbes Ukraine, rozmawia\u0142a z CEO Breezy Andrii Kosarem i kluczowymi graczami w ukrai\u0144skim handlu detalicznym o gwa\u0142townym wzro\u015bcie popytu na Trade-in urz\u0105dze\u0144, rosn\u0105cym zaufaniu do urz\u0105dze\u0144 Refurbished i o tym, jak sztuczna inteligencja zmienia bran\u017c\u0119.<\/p>\n\n<p>Zebrali\u015bmy dla Ciebie najwa\u017cniejsze informacje. Pe\u0142ny artyku\u0142 jest dost\u0119pny <a href=\"https:\/\/forbes.ua\/company\/spochatku-ekonomiya-potim-ekologiya-provayder-rinku-trade-in-i-prodavets-vidnovlenikh-gadzhetiv-breezy-viris-za-pyat-rokiv-do-500-mln-vitorgu-u-chomu-sekret-19112025-34159\">pod tym linkiem<\/a> (i zdecydowanie warto go przeczyta\u0107). <\/p>\n\n<h2 class=\"wp-block-heading\">Przekszta\u0142canie starych gad\u017cet\u00f3w w cenne aktywa<\/h2>\n\n<section id=\"blockquote-post-block_5fce7d1a92839226b9b46e8ff5577c88\" class=\"blockquote-post container  alignfull\">\n  <div class=\"blockquote-post__inner\">\n\n    <div class=\"blockquote-post__content\">\n      <svg width=\"27\" height=\"24\" viewBox=\"0 0 27 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M-0.000270844 24H3.41349H6.57697L15.1108 0H8.49011L1.76424 18.9099L-0.000270844 24Z\" fill=\"url(#paint0_linear_889_1242)\" \/>\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.4743 24H14.8881H18.0516L26.5854 0H19.9647L13.2388 18.9099L11.4743 24Z\" fill=\"url(#paint1_linear_889_1242)\" \/>\n        <defs>\n          <linearGradient id=\"paint0_linear_889_1242\" x1=\"-0.161888\" y1=\"23.8788\" x2=\"8.60579\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n          <linearGradient id=\"paint1_linear_889_1242\" x1=\"11.3127\" y1=\"23.8788\" x2=\"20.0804\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n        <\/defs>\n      <\/svg>\n\n            <div class=\"blockquote-post__content-text\">\n        <p>Miliony gad\u017cet\u00f3w po prostu le\u017c\u0105 w szufladach, mimo \u017ce s\u0105 cennymi aktywami.<\/p>\n      <\/div>\n      \n      <div class=\"blockquote-post__content-author\">\n                <div class=\"blockquote-post__content-author-photo\">\n          <img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3.jpg\" class=\"attachment-full size-full\" alt=\"Andrii Kosar\" loading=\"lazy\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3.jpg 1080w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3-300x300.jpg 300w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3-1024x1024.jpg 1024w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3-150x150.jpg 150w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3-768x768.jpg 768w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/02\/1-3-100x100.jpg 100w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/>        <\/div>\n                <div class=\"blockquote-post__content-author-info\">\n                    <div class=\"blockquote-post__content-author-name\">\n            Andrii Kosar          <\/div>\n                              <span class=\"blockquote-post__content-author-position\">\n            CEO Breezy          <\/span>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<p>Od momentu za\u0142o\u017cenia Breezy w 2020 roku, firma z roku na rok rozwija\u0142a si\u0119 wyk\u0142adniczo. W ci\u0105gu pierwszych 9 miesi\u0119cy 2025 roku przychody Breezy w Ukrainie osi\u0105gn\u0119\u0142y 541 milion\u00f3w hrywien &#8211; ponad dwukrotnie wi\u0119cej ni\u017c w ca\u0142ym 2024 roku. Firma przewiduje, \u017ce w 2025 r. Ukrai\u0144cy przynios\u0105 milion u\u017cywanych urz\u0105dze\u0144 do oceny przez Breezy.  <\/p>\n\n<p>Popyt na handel starymi urz\u0105dzeniami i zakup odnowionych gad\u017cet\u00f3w ro\u015bnie, potwierdzaj\u0105 ankietowani sprzedawcy detaliczni. Us\u0142ugi Trade-in i odnowione smartfony istniej\u0105 od dziesi\u0119cioleci. Sk\u0105d wi\u0119c ten boom teraz?  <\/p>\n\n<h2 class=\"wp-block-heading\">Rosn\u0105ce zaufanie konsument\u00f3w<\/h2>\n\n<p>\u015arednia miesi\u0119czna sprzeda\u017c odnowionych smartfon\u00f3w w sieci detalicznej Comfy wykazuje dwucyfrowy wzrost z miesi\u0105ca na miesi\u0105c, wed\u0142ug<strong> Iriny Chelpanova, Head of Consumer Electronics Service Products w Comfy<\/strong>. Kategoria ta stanowi obecnie oko\u0142o 5% przychod\u00f3w ze sprzeda\u017cy smartfon\u00f3w, a w przypadku iPhone&#8217;\u00f3w przekracza 20%. <\/p>\n\n<section id=\"blockquote-post-block_77bf7e93bbfb0043fa6c46faf0145553\" class=\"blockquote-post container  alignfull\">\n  <div class=\"blockquote-post__inner\">\n\n    <div class=\"blockquote-post__content\">\n      <svg width=\"27\" height=\"24\" viewBox=\"0 0 27 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M-0.000270844 24H3.41349H6.57697L15.1108 0H8.49011L1.76424 18.9099L-0.000270844 24Z\" fill=\"url(#paint0_linear_889_1242)\" \/>\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.4743 24H14.8881H18.0516L26.5854 0H19.9647L13.2388 18.9099L11.4743 24Z\" fill=\"url(#paint1_linear_889_1242)\" \/>\n        <defs>\n          <linearGradient id=\"paint0_linear_889_1242\" x1=\"-0.161888\" y1=\"23.8788\" x2=\"8.60579\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n          <linearGradient id=\"paint1_linear_889_1242\" x1=\"11.3127\" y1=\"23.8788\" x2=\"20.0804\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n        <\/defs>\n      <\/svg>\n\n            <div class=\"blockquote-post__content-text\">\n        <p>Smartfony Refurbished nie s\u0105 ju\u017c niszowym segmentem &#8211; s\u0105 nowym motorem wzrostu dla Comfy&#8221; &#8211; zauwa\u017ca Irina Chelpanova.<\/p>\n      <\/div>\n      \n      <div class=\"blockquote-post__content-author\">\n                <div class=\"blockquote-post__content-author-photo\">\n          <img decoding=\"async\" width=\"141\" height=\"141\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/1516799249339.jpg\" class=\"attachment-full size-full\" alt=\"Irina\" loading=\"lazy\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/1516799249339.jpg 141w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/1516799249339-100x100.jpg 100w\" sizes=\"auto, (max-width: 141px) 100vw, 141px\" \/>        <\/div>\n                <div class=\"blockquote-post__content-author-info\">\n                    <div class=\"blockquote-post__content-author-name\">\n            Irina Chelpanova          <\/div>\n                              <span class=\"blockquote-post__content-author-position\">\n              Szef dzia\u0142u produkt\u00f3w serwisowych dla elektroniki u\u017cytkowej w Comfy          <\/span>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<p>Rok temu refurbished smartfony stanowi\u0142y 3,5% sprzeda\u017cy w sieci Kibernetiki, m\u00f3wi jej <strong>wsp\u00f3\u0142za\u0142o\u017cyciel Denys Savchenko.<\/strong> W tym roku liczba ta wynosi 6%.<\/p>\n\n<p>Breezy szacuje ukrai\u0144ski wt\u00f3rny rynek technologiczny na 360 milion\u00f3w dolar\u00f3w, z czego urz\u0105dzenia Apple stanowi\u0105 150-180 milion\u00f3w dolar\u00f3w. Refurbished gad\u017cety Apple stanowi\u0105 20% tego, czyli 30-36 milion\u00f3w dolar\u00f3w. <\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"936\" height=\"585\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image.png\" alt=\"\" class=\"wp-image-27052\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image.png 936w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-300x188.png 300w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-768x480.png 768w\" sizes=\"auto, (max-width: 936px) 100vw, 936px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Jak dzia\u0142a Breezy<\/h2>\n\n<p>Firma skupuje u\u017cywane gad\u017cety za po\u015brednictwem sieci partner\u00f3w &#8211; sklep\u00f3w Comfy, Foxtrot, Epicentr, Vodafone, Rozetka i Kibernetiki. Breezy przyjmuje ponad 10 000 modeli urz\u0105dze\u0144: smartfon\u00f3w, tablet\u00f3w, laptop\u00f3w, smartwatchy i konsol do gier. <\/p>\n\n<p>Gad\u017cety Trade-in trafiaj\u0105 do zak\u0142adu produkcyjnego Breezy, gdzie s\u0105 testowane pod k\u0105tem 55 kryteri\u00f3w. W razie potrzeby wymieniane s\u0105 komponenty (najcz\u0119\u015bciej bateria), urz\u0105dzenie jest czyszczone i dezynfekowane, dane s\u0105 certyfikowane, a ekran mo\u017ce zosta\u0107 wypolerowany. Wszystkie dane testowe i zdj\u0119cia s\u0105 zapisywane w specjalnym paszporcie urz\u0105dzenia, do kt\u00f3rego mo\u017cna uzyska\u0107 dost\u0119p za pomoc\u0105 kodu QR na pude\u0142ku, wyja\u015bnia Kosar. Nast\u0119pnie urz\u0105dzenia te wracaj\u0105 na rynek: do sklep\u00f3w detalicznych Breezy lub sklep\u00f3w partnerskich.   <\/p>\n\n<p>Duzi sprzedawcy detaliczni odpowiadaj\u0105 za oko\u0142o po\u0142ow\u0119 sprzeda\u017cy gad\u017cet\u00f3w Breezy, a reszta pochodzi z ich w\u0142asnej platformy e-commerce i mniejszych sprzedawc\u00f3w detalicznych z 1-5 sklepami, wed\u0142ug CEO.<\/p>\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"441\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-1.png\" alt=\"\" class=\"wp-image-27070\" style=\"width:798px;height:auto\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-1.png 660w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-1-300x200.png 300w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Sztuczna inteligencja zmienia zasady gry<\/h2>\n\n<p>Od lipca 2024 r. Breezy wykorzystuje sztuczn\u0105 inteligencj\u0119 do oceny stanu kosmetycznego urz\u0105dze\u0144 na podstawie zdj\u0119\u0107. Zmniejszy\u0142o to rozbie\u017cno\u015bci z 23% do poni\u017cej 1%, jednocze\u015bnie umo\u017cliwiaj\u0105c firmie oferowanie klientom lepszych cen Trade-in. <\/p>\n\n<p>Model AI zosta\u0142 przeszkolony w oparciu o zastrze\u017con\u0105 baz\u0119 danych Breezy. Ocena jest dostosowana do ludzkiego personelu pomocniczego, kt\u00f3ry pomaga w szkoleniu systemu. <\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"480\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-2.png\" alt=\"\" class=\"wp-image-27088\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-2.png 660w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/image-2-300x218.png 300w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure>\n\n<p>W Ukrainie, trade-in online by Breezy jest w pe\u0142ni operacyjny w Comfy i Foxtrot, i jest wdra\u017cany w pi\u0119ciu kolejnych sieciach, m\u00f3wi Kosar.<\/p>\n\n<section id=\"blockquote-post-block_560f825dcbcccc717fd74f462f4cc72a\" class=\"blockquote-post container  alignfull\">\n  <div class=\"blockquote-post__inner\">\n\n    <div class=\"blockquote-post__content\">\n      <svg width=\"27\" height=\"24\" viewBox=\"0 0 27 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M-0.000270844 24H3.41349H6.57697L15.1108 0H8.49011L1.76424 18.9099L-0.000270844 24Z\" fill=\"url(#paint0_linear_889_1242)\" \/>\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.4743 24H14.8881H18.0516L26.5854 0H19.9647L13.2388 18.9099L11.4743 24Z\" fill=\"url(#paint1_linear_889_1242)\" \/>\n        <defs>\n          <linearGradient id=\"paint0_linear_889_1242\" x1=\"-0.161888\" y1=\"23.8788\" x2=\"8.60579\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n          <linearGradient id=\"paint1_linear_889_1242\" x1=\"11.3127\" y1=\"23.8788\" x2=\"20.0804\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n        <\/defs>\n      <\/svg>\n\n            <div class=\"blockquote-post__content-text\">\n        <p>Trade-in ma znaczny potencja\u0142 jako samodzielny produkt. Naszym celem jest osi\u0105gni\u0119cie stabilnego poziomu 50% zakup\u00f3w korzystaj\u0105cych z programu wymiany. <\/p>\n      <\/div>\n      \n      <div class=\"blockquote-post__content-author\">\n                <div class=\"blockquote-post__content-author-photo\">\n          <img decoding=\"async\" width=\"852\" height=\"916\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1.jpg\" class=\"attachment-full size-full\" alt=\"Ruslan Doroshenko\" loading=\"lazy\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1.jpg 852w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1-279x300.jpg 279w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1-768x826.jpg 768w\" sizes=\"auto, (max-width: 852px) 100vw, 852px\" \/>        <\/div>\n                <div class=\"blockquote-post__content-author-info\">\n                    <div class=\"blockquote-post__content-author-name\">\n            Ruslan Doroshenko          <\/div>\n                              <span class=\"blockquote-post__content-author-position\">\n            Kierownik Dzia\u0142u Rozwoju i Zarz\u0105dzania Us\u0142ugami Dodatkowymi w Foxtrot          <\/span>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<p>Plany Breezy zak\u0142adaj\u0105 roczny wzrost na poziomie co najmniej 30%. &#8220;D\u0105\u017cymy do tego, by trade-in sta\u0142 si\u0119 nowym nawykiem konsument\u00f3w&#8221; &#8211; ma nadziej\u0119 Kosar. <\/p>\n\n<h2 class=\"wp-block-heading\">Korzy\u015bci dla sprzedawc\u00f3w detalicznych: Wi\u0119kszy rozmiar koszyka i sprzeda\u017c krzy\u017cowa<\/h2>\n\n<p>Foxtrot uruchomi\u0142 us\u0142ug\u0119 Trade-in dwa lata temu. <em>&#8220;Od momentu uruchomienia us\u0142ugi, ilo\u015b\u0107 przyjmowanych gad\u017cet\u00f3w wzros\u0142a o\u015bmiokrotnie&#8221;, <\/em>doda\u0142 Ruslan Doroshenko z Foxtrot.<\/p>\n\n<p>Trade-in urz\u0105dze\u0144 pomaga sprzedawcom zwi\u0119kszy\u0107 \u015bredni\u0105 warto\u015b\u0107 transakcji poprzez sprzeda\u017c dodatkowych us\u0142ug i akcesori\u00f3w, dodaje Irina Chelpanova z Comfy.<\/p>\n\n<p>Kolejn\u0105 korzy\u015bci\u0105 dla sprzedawc\u00f3w detalicznych jest wzrost sprzeda\u017cy nowych gad\u017cet\u00f3w.<\/p>\n\n<section id=\"blockquote-post-block_df390347594cdb24b1334d35c3d3dd71\" class=\"blockquote-post container  alignfull\">\n  <div class=\"blockquote-post__inner\">\n\n    <div class=\"blockquote-post__content\">\n      <svg width=\"27\" height=\"24\" viewBox=\"0 0 27 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M-0.000270844 24H3.41349H6.57697L15.1108 0H8.49011L1.76424 18.9099L-0.000270844 24Z\" fill=\"url(#paint0_linear_889_1242)\" \/>\n        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.4743 24H14.8881H18.0516L26.5854 0H19.9647L13.2388 18.9099L11.4743 24Z\" fill=\"url(#paint1_linear_889_1242)\" \/>\n        <defs>\n          <linearGradient id=\"paint0_linear_889_1242\" x1=\"-0.161888\" y1=\"23.8788\" x2=\"8.60579\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n          <linearGradient id=\"paint1_linear_889_1242\" x1=\"11.3127\" y1=\"23.8788\" x2=\"20.0804\" y2=\"0.121254\" gradientUnits=\"userSpaceOnUse\">\n            <stop offset=\"0.126456\" stop-color=\"#161FF9\" stop-opacity=\"0\" \/>\n            <stop offset=\"0.679594\" stop-color=\"#161FF9\" \/>\n            <stop offset=\"1\" stop-color=\"#161FF9\" \/>\n          <\/linearGradient>\n        <\/defs>\n      <\/svg>\n\n            <div class=\"blockquote-post__content-text\">\n        <p>Oko\u0142o 20% nowych urz\u0105dze\u0144 Apple jest kupowanych w drodze wymiany, a podczas premier nowych modeli lub \u015bwi\u0105tecznych promocji liczba ta wzrasta do 50%.<\/p>\n      <\/div>\n      \n      <div class=\"blockquote-post__content-author\">\n                <div class=\"blockquote-post__content-author-photo\">\n          <img decoding=\"async\" width=\"852\" height=\"916\" src=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1.jpg\" class=\"attachment-full size-full\" alt=\"Ruslan Doroshenko\" loading=\"lazy\" srcset=\"https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1.jpg 852w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1-279x300.jpg 279w, https:\/\/breezy.band\/wp-content\/uploads\/2025\/11\/fokstrot_spiker-1-768x826.jpg 768w\" sizes=\"auto, (max-width: 852px) 100vw, 852px\" \/>        <\/div>\n                <div class=\"blockquote-post__content-author-info\">\n                    <div class=\"blockquote-post__content-author-name\">\n            Ruslan Doroshenko          <\/div>\n                              <span class=\"blockquote-post__content-author-position\">\n            Kierownik Dzia\u0142u Rozwoju i Zarz\u0105dzania Us\u0142ugami Dodatkowymi w Foxtrot          <\/span>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<p>Pozytywny wp\u0142yw Trade-in na \u015brodowisko motywuje Apple i Samsunga do wspierania tego programu, powiedzia\u0142 Kosar. Sprzedawcy oferuj\u0105 klientom do\u0142adowania za aktualizacj\u0119 poprzez Trade-in, kt\u00f3re mog\u0105 pokry\u0107 do 60% ceny nowego urz\u0105dzenia. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yuliya Belinska, redaktorka Forbes Ukraine, rozmawia\u0142a z CEO Breezy Andrii Kosarem i kluczowymi graczami w ukrai\u0144skim handlu detalicznym o gwa\u0142townym wzro\u015bcie popytu na Trade-in urz\u0105dze\u0144, rosn\u0105cym zaufaniu do urz\u0105dze\u0144 Refurbished i o tym, jak sztuczna inteligencja zmienia bran\u017c\u0119. Zebrali\u015bmy dla Ciebie najwa\u017cniejsze informacje. Pe\u0142ny artyku\u0142 jest dost\u0119pny pod tym linkiem (i zdecydowanie warto go przeczyta\u0107)&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":27050,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[249,375],"tags":[599,418,513,419],"country":[],"class_list":["post-27162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-media-o-nas","tag-ai-pl-pl","tag-partnerstwo","tag-refurbished-pl-pl","tag-wymiana"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Forbes Ukraine o nap\u0119dzaniu wt\u00f3rnego rynku technologicznego na Ukrainie<\/title>\n<meta name=\"description\" content=\"Forbes Ukraine bada z Breezy rosn\u0105cy popyt na trade-in, rosn\u0105ce zaufanie do urz\u0105dze\u0144 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